Beyonce the New Face and Body for H&M Swimwear Line

Beyonce has been on fire in all levels of her life an career. She has a new animated movie coming out, she will be starting her tour Mrs. Carter soon as well. This diva cranks out success! She has mega endorsements and now she can add H&M to her list of many as she is now the face and body of their new swimsuit line called “Swimwear by the Sea”. The driving overall goal of H&M’s swimsuit campaign is to present the idea that all women can be all things. The campaign is accompanied by photography from Inez van Lamsweerde and Vinoodh Matadin of the pop icon in the Bahamas.

I think the collection is simply beautiful! The colors are vibrant and juicy. They really put you in a tropical kind of mood. What do you think about the collection? Take a peek at the photos and promo video below.
Promo Video







Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s